The Truth About Influencer Marketing and Brand Trust in 2025
Influencer marketing is no longer the wild west of brand promotion it once was. By 2025, what started as a trend has matured into a strategic pillar of digital marketing. But along with this maturity comes skepticism. Consumers are more informed, tech-savvy, and privacy-conscious than ever. They’re not just asking “Who is this influencer?”—they’re asking,…
